Yesterday, Jeff Bezos, founder and CEO of Amazon issued a statement to his employees on Instagram which has been widely lauded open letter to his hundreds of thousands of employees about changes Amazon would be making to its logistics, transportation, supply chain, purchasing, third party and seller processes order to prioritize stocking and delivering essential household items during the Coronavirus Covid 19 outbreak in 2020.
Surely, small businesses can learn a lot from Jeff Bezos who started Amazon with a small loan of about $300,000 from his parents only to build the most lucrative company in the world a few short years later and catapult himself to the top of the Forbes List of Billionaires.
No, we don't all have to be the next Jeff Bezos. However, we can learn many lessons from him, including the lesson of adaptation. A small business has to adapt to changing tides and times. The change may be temporary or it may be permanent, but in the middle of crisis, it is the small businesses that can hunker down and keep going and adapt and reinvent themselves and prioritize and discern that are going to succeed and survive.
It is also necessary, in addition to taking care of yourself and your business, to think about people. Those working for you, those who are involved in your life, and even those who you may not know but who could need your assistance in a time of crisis.
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