How do small businesses thank their customers and clients? All indicators are, that in this current climate, it is more important than ever to let your customers know that you appreciate them. One way to do it is to offer "wise and strategic" discounts to certain customers and clients. But there are other ways to say thank you that also provides incentives for the continued patronage of your business. You could offer coupons, referral/recommendation fees, freebies, and buy one get one frees.
Don't overlook the courtesy cards, such as Birthdays, Thanksgiving, Christmas, New Years, Easter, Father's Day, Mother's Day and the like. For those really special customers/clients, send gift baskets, wine and even champagne. They will remember it. And their appreciation could increase your bottom line.
The trick with giving thanks is to do it to do it. Not because you expect to get something from it. That's when you reap the most rewards.
And hey, Happy Thanksgiving to you too. :)
3 years ago
